Jack in the Box Super Bowl Campaign Weds TV, Digital

Jack in the Box thinks consumers will love its new BLT Cheeseburger so much they’ll want to marry it—at least that’s the premise of the quick-service restaurant chain’s regional Super Bowl ad and corresponding campaign.

Jack in the Box Names New Digital Shop

As Jack in the Box heads into the new year, the fast-food chain looks to deepen its digital connections with customers.