E*Trade Named Exclusive Sponsor of ESPN’s ‘Did You Know?’ Franchise
As data continues creeping into the sports world—more general managers these days have Harvard MBAs instead of experience on the playing field—making decisions based on stats is becoming commonplace.
After Rocket Fuel, Criteo Carries on Ad Tech IPO Momentum
Performance Marketing
Criteo’s ambitious stock offering followed the successful ad tech path already blazed by Rocketfuel last month.
Wall Street Analyst: Twitter Stock $48 at High End
Performance Marketing
Twitter could be worth $48 a share, more than double what the company is likely to sell its stock for when it hits Wall Street in November, according to a [...]
Google’s $1,000 Stock Means Billions to Founders’ Bank Accounts
Performance Marketing
$1,000. Google’s stock price hit its all-time high today, making the rich founders even wealthier. Co-founders Larry Page and Sergey Brin each saw their fortunes rise more than $250 million [...]
Did Google CEO Larry Page Just Handle His Last Wall Street Call?
Performance Marketing
Google CEO Larry Page signaled to Wall Street today that he no longer wants to handle routine quarterly calls.
Twitter Reveals IPO Plans
Performance Marketing
Twitter revealed late Thursday afternoon that its much-anticipated initial public offering has been set in motion. The San Francisco-based tech giant announced the move with—what else?—a tweet.