Anheuser-Busch InBev Down to Finalists in Media Search
Brand Marketing
Anheuser-Busch InBev is down to three finalists in its domestic media agency search. OMD, MediaCom and Spark remain contenders, sources said.
Newcastle Mocks Stella Artois and Its Chalice in New Campaign
Creativity
As a brand, Newcastle Brown Ale is no nonsense—or as its new ad campaign puts it, "no bollocks." The British beer also has little time for rivals who it believes [...]
Stella Shows You the Nine Steps to the Perfect Pour
Creativity
Stella Artois continues its fetishizing of the perfect pour with this video by Mother London that demonstrates the nine steps to getting a perfect glass of Stella.
Ad of the Day: Stella Artois
Brand Marketing
There is a tradition in European beer advertising whereby spots—and even entire campaigns—center around heartfelt tales of young love, usually set in an achingly beautiful European city. As it opens, [...]
’60s model Evelyn Kuhn sues over Stella ad
Creativity
Mother London's recent work for Stella has an authentic 1960s vibe. Perhaps too authentic. The New York Post reports that Evelyn Kuhn, one of the world's first supermodels, is suing [...]
Stella’s ice contest is a chainsaw massacre
Creativity
Stella Artois spotlights an elaborate ice-sculpting contest in this spot from Mother New York. And I'm sorry, but the losers here really got screwed. The winner openly bribed the judges [...]