Alt Image Text

State Farm and Postmates Are Delivering Free BBQ-and-French-Fries-Stuffed Burritos to NFL Fans

Performance Marketing

Football fans love their big-screen TVs so much that "housegating" is evidently the new tailgating. State Farm, working with agency DDB Chicago,


Alt Image Text

State Farm Is Being Featured in Tonight’s Episode of Black-ish

Convergent TV

Faced with declining overnight ratings and the myriad ways viewers can avoid ads, some brands are beginning to master the art of product placement, and networks are reaping the rewards.

Alt Image Text

Barbasol, Jake From State Farm, Applebee’s and Totinos Won Twitter Today With This Banter

Creativity

Brands can be very responsive to people on Twitter, particularly if you are a person named Kim KardashMolon. A few hours ago, this user messaged Totinos, Applebee's, Jake From State [...]

Alt Image Text

Can Coke Veteran Wendy Clark Add Some Pop to DDB?

Brand Marketing

Can Wendy Clark shake up the sleepy North American operations of Omnicom Group's DDB? The network has a vaunted creative reputation and remains a marquee name on Madison Avenue. Still, [...]

Alt Image Text

Keith Reinhard to Receive Clio Lifetime Achievement Award

Brand Marketing

Keith Reinhard's creative ideas have informed popular culture for decades, and his business vision helped shape, for better or worse, the contemporary agency landscape.

Alt Image Text

How the Ad Council and R/GA Created the Powerful ‘Love Has No Labels’ PSA

Brand Marketing

Chris Northam didn't know what to expect when he set up a giant, ersatz X-ray installation at the Third Street Promenade in Santa Monica, Calif., this past Valentine's Day.