Marketers Find Success on Instagram as Consumers Spend More Time on Mobile
Brand Marketing
For marketers, Instagram has proved to be an ally. The platform allows them to quickly track how their campaigns are doing and learn from what's working and what isn't. And [...]
Michael Kors’ Huge ‘Likes’ Tally Provides Flipside to Rocky Instagram Ads Debut
Performance Marketing
The debut of Instagram ads today seems like an emerging social media case study in the power of the consumer voice—in this case, it's a battle between Instagram's low-threshold Like [...]
Michael Kors’ First Instagram Ad Gets Instant Complaints
Performance Marketing
The first brand to run an Instagram ad is Michael Kors, which rolled out a promo for a high-end watch late this morning. And so far, users who are taking [...]
Blueye Wants to Turn Your Social Activity Into Sales
Performance Marketing
Specs Who Founder Shannon Smith (l.) and vp, product Abby Ross What Social marketing agency Where Chicago offices