Adweek’s Top 10 Commercials of the Week: Aug. 9-16
Brand Marketing
NFL Social Media Sentiment Plummets
Performance Marketing
Even though the highly controversial touchdown call on the field was upheld last night at the end of Monday Night Football, social media data today confirms that the National Football [...]
Mohegan Sun Won’t Gamble on Penn State Football
Brand Marketing
Mohegan Sun has taken its money off the table in concerns to Penn State this fall, following State Farm as the second known brand to cut ties with the university’s [...]
ESPN, Nissan Return to the Heisman House
Robert Griffin III has an arm like a howitzer and can shoot the eyes off a potato bug at 40 paces. He also runs a 4.41 in the 40-yard dash, [...]
Are You Ready for Some (Cheap) Football?
Performance Marketing
In a climate where Groupon’s stock plummet has sullied the general outlook for deals sites offering everything from pole-dancing classes to Bermuda vacations, maybe a pure sports platform is just [...]
Miami Dolphins Connect Online, In-Stadium Loyalty
Brand Marketing
NFL training camps are starting up this week. That means fans will start getting a better idea of how their teams might perform this season and what games they’ll want [...]