If Millennials ‘Kill’ You, You Had It Coming
Performance Marketing
Last week, Millennials were blamed for “Killing Casual Dining” restaurants like Ruby Tuesday and TGI Fridays (for Instagram, no less). And before that, it was napkins, and the institution of [...]
Spin and Car and Driver: A Comparison
Performance Marketing
The world may not be ending today, but Spin’s existence as a print magazine is.
‘Spin’ to Roll Out Larger Format Magazine
Performance Marketing
As alternative music magazine Spin figures out how to be a music magazine for the digital future, it's taking a page from the past.
‘Spin’ Now Reviewing Most Albums in a Single Tweet
Creativity
Figuring less is more, Spin magazine is moving most of its reviews to Twitter, where each album will be assessed in a single tweet at @SPINreviews. Senior editor Chris Weingarten [...]
‘Spin’ Replaces Online Editor
Performance Marketing
Alternative music magazine Spin has named a new online editor-in-chief in preparation for its reduction in frequency and increased digital focus. Caryn Ganz will replace online editor Mark Bautz, who [...]
‘Spin’ Magazine Going Bimonthly
Performance Marketing
Spin is making the move from monthly to bimonthly—it will publish only six issues next year, down from 11 this year, Adweek has learned. The magazine also plans to cut [...]