Southwest

Brands Try to #BreakTheInternet by Jumping on Kim Kardashian’s Nude Cover Photo

Kim Kardashian's derrière was too much to resist today, as everyone including brands tried to break the Internet by commenting on her famously curvaceous backside. The star posed nude and slicked in oil for Paper magazine's winter cover.

Here Are Forbes’ 50 Most Influential CMOs of 2014

Male chief marketing officers on Forbes' third annual Appinions CMO Influence Study, which was released today, are 22 percent more influential than their female peers.

Family Kicked Off Southwest Flight After Father Tweeted Complaint

A family was asked to de-board Southwest flight 2347 from Denver to Minneapolis on Sunday, following the father tweeting a complaint about a "rude" gate agent.

Southwest Shines With Flight Attendant’s Viral Video as Social Media Sours for Other Airlines

It's been a weird week for airlines in social media, and it's only Tuesday. On Monday a Dutch teen was arrested for tweeting a threat to American Airlines, and US Airways accidentally tweeted a photo of a woman using a model airplane as a sex toy. But here's one airline that's actually getting some positive attention this week: Southwest.

New FCC Rules Expedite In-Flight Internet

The inside of an airplane used to be the only refuge from email and the Internet.

Deal-Hungry Shoppers Rewards Brands for Holiday Offers

Retailers apparently aren’t taking any chances on getting holiday shoppers into stores. Sears got the biggest lift in consumer sentiment in October for being early in offering a layaway plan and loyalty program in early October, per YouGov’s BrandIndex.

Southwest’s bag cops stake out competitors

Southwest is back to bagging on its competitors for luggage fees in GSD&M's new campaign, "Good Cop Bag Cop," with spots running pretty heavily during NFL games. The ads, with […]

AirTran, Southwest trade advertising insults

AirTran and Southwest are having a nice little scuffle in their latest ads. First, Southwest came out with a TV spot showing its "rampers" on the tarmac taunting a rival […]

Southwest thumbs its nose at the recession

Southwest Airlines is done living in the past! Its new ads tell people to get their bags, because "it's on." Normally, "it" can't be "on" unless someone gets served first. […]

Southwest attacks creepy, two-faced rivals

Air travel was already difficult, but it’s only getting worse. This odd Southwest Airlines commercial suggests that rival carriers are now hiring creepy Jekyll-and-Hyde freak-show monsters who are literally two-faced—offering […]