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Tumblr Adds Snapchat-Like Stickers and Filters for Photos and GIFs

Performance Marketing

Starting today, Tumblr looks a little bit more like Snapchat. The Yahoo-owned site is launching a mobile feature today that overlays stickers and filters on top of photos and GIFs [...]


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President Trump Now Has a Snapchat Account as Part of His Social Media Switch Up

Performance Marketing

After being sworn in as the 45th president of the United States today, Donald J. Trump's social team is already at work setting up his social profiles and accounts.

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White House Website Scrubbed of LGBT, Climate Change, Healthcare and Civil Rights Mentions

Performance Marketing

Immediately after Donald Trump was sworn in as the 45th president of the United States, some changes were made to the White House's official website and social media accounts.

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Trump’s First Twitter Background Image for @POTUS Was From Obama’s ’09 Inauguration

Performance Marketing

The peaceful transfer of power is now complete, and Donald J. Trump is the 45th president of the United States. But the White House transition on social media remains a [...]

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Black Friday Mobile Conversions Finally Surpassed Desktop on Facebook

Performance Marketing

Mobile commerce through Facebook continued its upward dominance of the 2016 holiday shopping season, beating out desktop conversions for the first time to account for 51 percent of all transactions.

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Insightpool’s Universal Search Tool Makes It Easier for Brands to Find Influencers of All Kinds

Performance Marketing

Clearly defining who's a social influencer, these days, is becoming more difficult. At least, that's according to Insightpool CEO Devon Wijesinghe. His platform and service has recently announced a new [...]