ABC Family Keeps Lies Coming
Often, the hardest thing about retaining fans is preventing them from forgetting about a TV show when it’s off the air. One way to combat that problem? Don’t give up [...]
NBCU Gathers Who’s Who in Social TV
NBCUniversal is holding its second symposium on social TV in seven months tomorrow. Is that really necessary? Well, considering the first event was about 30 million iPads, 50 million GetGlue [...]
Social TV Startup Bluefin Labs Raises $12M in New Funding
Performance Marketing
Social TV is coming of age. In an announcement today, Cambridge, Mass.-based social TV analytics startup Bluefin Labs said it had raised $12 million in series B financing.
Miso Takes Social TV Beyond Check-Ins
Performance Marketing
If you've ever watched a TV show and reached to look up something on your smartphone, social TV startup Miso is unveiling what may be the most seamless way to [...]