TRUFF Co-founders on Launching a Community-driven CPG Brand
Thanks in part to the popularity of internet hits like “Hot Ones,” hot sauce and truffles are having a big moment right now. Nick Ajluni and Nick Guillen, co-founders of [...]
How Delta Air Lines’ Digital GM Innovates With An Almost Century-Old Brand
With newly enforced COVID-19 regulations, Akhil Anumolu and Delta Air Line’s Digital team had to reply quickly. Read how Delta has leveraged digital to deliver personal travel journey experiences amid [...]
Twitter’s Dalana Brand Shares What Started Her Journey of Advocating for Workplace Equality
Dalana Brand, VP of People Experience and Head of Inclusion and Diversity at Twitter, is no stranger to typecasting in the workplace. When questioned early on in her career about being a woman interested in a [...]
Google’s Head of Social Lab Urges Brands to Listen More Actively
Santiago Pochat, Head of Social Lab at Google, delves into how his team is leaning into emerging social trends to promote well-being and shares advice on how brands can avoid [...]
Brandweek Masterclass: Keeping it Real on TikTok
What does it mean for brands to be “real” when engaging with their audience? Tap into your most authentic self while unpacking how realness has emerged as the new cultural [...]
Brandweek Masterclass: Authentically Connecting with Community
In today’s environment, being true to your brand plays a critical role in shaping authentic connections with consumers. Learn why passionate online communities are driving action and advocacy for brands. [...]
Tiffany Zhong Breaks Down the Biggest Takeaways From Zebra IQ’s 2020 State of Gen Z Report
23-year-old venture capitalist and co-founder/CEO of Zebra IQ shares findings from their recently released report on all things Gen Z—from up-and-coming social platforms serving as "third spaces" to changes in [...]
Sony Music UK’s Dorothy Hui on Social-Fueled Discovery and the Rise of Voice
The newly-promoted SVP of Digital and Audience Development at Sony Music UK shares the value of platforms like TikTok for music discovery (and re-discovery) and voice technology for audience engagement.
Judge Allows Downloads of TikTok to Continue, Halting Trump’s App Store Ban
A federal judge in Washington, D.C., today halted the Trump administration’s ban on new downloads of TikTok, hours before a midnight deadline would have compelled Apple and Google to drop [...]
Whatsapp’s Head of Brand on Shamelessly Chasing Your Passions
Eshan Ponnadurai shares his proudest work from his time at Google, Youtube, Uber and now Whatsapp, plus why true reward comes from taking risks.