WWTT? La-Z-Boy Campaign Offers Comfort and Thanks to Healthcare Workers
If you're a bit of a YouTube watcher, or a fan of The Office, you may have heard about "Some Good News," hosted by John Krasinski. So in that vein, [...]
How to Integrate Direct Mail With Social Media
Performance Marketing
With social media an integral part of people’s daily lives, integrating it together with your direct mail can really help drive response. Have you considered adding social media?
Content Marketing for Profitability
Performance Marketing
Content marketing isn’t just about results. It’s about profit: The more efficient your content marketing, the more profitable. One way to amp up your efficiency is to get more out [...]
A Popular (yet Ineffective) LinkedIn Tactic
Performance Marketing
Considering investing in LinkedIn automation software? Already using automated tactics? Beware: Automation is not helping social sellers start conversations. Don’t let your hopes or a LinkedIn “expert” (charlatan) tell you [...]
This Flight Tracker Site Is Dropping Some Funny Friday the 13th Tweets About Flight 666 Going to ‘HEL’
Performance Marketing
It's early on Friday the 13th, but Flightradar24 has already set the bar high for Twitter marketing when it comes to having a laugh around this day of superstition.
KFC Will Bring Gaming to Instagram With the ‘Kentucky Fried Football Challenge’
Performance Marketing
Remember the old Mattel hand-held football video games? A modern-day version of the game is about to enter the social-media realm.