soaps

Comedy Is King at the Hulu NewFront

For a bunch of presentations thrown by technology companies, the NewFronts are becoming notorious for glitchy executions.

U.K. Agrees First Product Placement for Prime-Time TV

U.K. soap opera Coronation Street will be the first prime-time show on British TV to feature product placement. ITV’s deal with Nationwide Building Society means that the soap will feature a branded ATM in the street’s fictional corner shop from next month.

Canceled ABC Soaps Find a New Home Online

Great news, soap opera fans: the long-running ABC series All My Children and One Life to Live, whose cancellations were announced in April, are getting one more life to live—online.

In Case You Missed It on Adweek.com…

Adweek kicked off the week with its 31st Annual Hot List, naming the 10 most successful and influential magazines of the year. The Hot List—which is this week’s most popular story—received more than 34,000 page views, over 200 tweets and more than 600 “likes” on Facebook

Zynga Kills Soaps

Erica Kane survived a dozen marriages across 40 seasons, along with car accidents, parental abandonment, and even toxemia. But was she done in by FarmVille.

ABC Kills All My Children, One Life to Live

ABC has canceled two of its longest-running programs, pulling the plug on its flagship soap operas All My Children and One Life to Live. Launched in July 1968, One Life to Live was one of the longest-running soaps on TV. Set in the same fictional universe as Life, All My Children bowed in January 1970.