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See Which Celebrities and Moguls Showed Up at CES in Las Vegas [Photos]

Brand Marketing

The Consumer Electronics Show in Las Vegas last week attracted a diverse crowd, from suited CMOs to A-list celebs. Here's a look at some of the hottest events.


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How Selling Out Can Help or Hurt Your Band

Brand Marketing

Musicians have always struggled with whether licensing their music or becoming a spokesperson for a brand will affect the relationship they have with their fans. Some artists have been able [...]

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Diddy, Snoop Dogg Pop Up in Even More Ads You Never Thought They’d Do

Creativity

It's flashback week for fans of 1990s hip-hop, with Sean "Puff Daddy" Combs and Snoop Dogg making advertising cameos that would have seemed inconceivable 15 years ago.

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Marijuana Is Legal in Colorado, but Not on Google and Twitter

Performance Marketing

Pot is legal in Colorado but not on Google and Twitter. At least not yet.

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Kate Upton and Snoop Dogg’s New Hot Pockets Video Arrives Fully Baked

Creativity

Two premium meats—Kate Upton and Snoop Dogg—team up for this wildly ludicrous new music video for Hot Pockets, which humorously remixes Biz Markie's 1989 hit single "Just a Friend (You [...]