Fisher-Price Makes Toys for Sensitive Boys in SNL’s Latest Darkly Comic Fake Ad
Creativity
For some kids, typical toys just don't cut it. There isn't a section of Fisher-Price's website dedicated to introspective children who are, as Saturday Night Live puts it, "just sort [...]
Saturday Night Live Will Reduce Its Ad Load in Favor of Sponsored Content
After 41 years, NBC's venerable Saturday Night Live will get a major shake-up when it returns next fall, and we're not talking about the cast.
NBCU’s New Studio Is Creating Branded Content for Viewers Beyond Its Own Platforms
Over the past decade, NBCUniversal has had great success creating branded content campaigns for its advertising partners, which air across the NBCU portfolio of networks. But the company realized it [...]
SNL Blasts Donald Trump, and His Supporters, With Brutal ‘Racists for Trump’ Ad
Creativity
Donald Trump might not be inclined to host Saturday Night Live again anytime soon. Four months, almost to the day, after his much-hyped hosting gig, the NBC comedy show this [...]
SNL’s Funny Super Bowl Skit for Totino’s Suddenly Turned Into Something Way Creepier
Creativity
During last night's pre-Super Bowl episode, Saturday Night Live again skewered big-game advertising. Vanessa Bayer reprised her bored-housewife role in a Totino's spoof. But this time, well, it wasn't just a [...]
Hoverboards Are Explosive, but Not in a Good Way, in SNL’s Fake Ad
Creativity
Nostalgic 1990s aesthetics guide this SNL parody ad for hoverboards, which are more like those dorky Segway/unicycle hybrids you see tech guys riding sometimes instead of Marty McFly-style boards. Which [...]