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Michelle Obama: Marketing Can Make America Healthier

Brand Marketing

I don't think I ever could have imagined that, as first lady, I would appear in an episode of Billy on the Street to promote fruits and vegetables and would [...]


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Hula hoopla helps sell U.K. snacks

Creativity

This "DJ" spot for Hula Hoops snacks reminds me of Bugles' ads from my childhood, but with much more tactile dexterity. Moving your pinky and forefinger independently like that is [...]