Media Plan of the Year 2012

With the proliferation of media choices comes the natural evolution of media strategies. Here, Adweek singles out some of the most innovative and effective brand blueprints of the last year as determined by our staff—plans that moved the needle for clients like Chrysler, Samsung and Dunkin’ Donuts.

Half-Dog, Half-Man Tells You to ‘Chase Some Tail’ in Sims 3 Ad

Sims 3 Pets, the fifth extension for the Sims 3 game, allows players to play as animals for the first time.

Foley ‘fartist’ emits talent for EA video game

A Foley artist is the person who creates the natural, everyday sound effects for films or commercials. A Foley "fartist," apparently, is someone who does so using only his ass. […]