This Behind-the-Scenes ‘Silicon Valley’ Story Will Make Every Digital Agency Jealous
Performance Marketing
Even after 15 years of being in business, not many people had heard of Wpromote because, like most search advertising agencies, it operates in stealth mode for high-profile clients such [...]
HBO’s Fake Posters for Silicon Valley’s Pied Piper Perfectly Mock Tech’s Self-Importance
Creativity
If there's anything that HBO's Silicon Valley does well, it's deriding the tech world's faux altruistic attitude. While it's easy to applaud the show for the way it perfectly navigates [...]
How This Creative Agency Plans to Take Digital to the Next Level
Brand Marketing
Specs Current gig Managing partner, chief digital officer at David&Goliath Previous gig President and chief integration officer at JWT North America
Why Tech Rebels Like Uber, Jet and Fitbit Are Embracing Traditional Advertising
Brand Marketing
Those who follow tech startups may have noticed a peculiar trend lately: traditional ads created by traditional agencies to promote some of Silicon Valley's favorite "unicorns."
Ice-T and Coco Discuss Their New Talk Show, Media Obsessions and Why They’re Mad at Twitter
Brand Marketing
Specs Coco Age 36 Claim to fame Model, actress, founder of Licious apparel and lingerie Twitter @cocosworld
Why More Companies Today Are Embracing Wellness
Performance Marketing
Even Don Draper meditates. And when he does, the fictional ad titan comes up with a seminal feel-good commercial for Coca-Cola that teaches the world to sing in perfect harmony. [...]