Showtime’s CEO Sets Twin Peaks’ Return and Explains How Streaming Changed the Network
Showtime's eagerly anticipated revival of David Lynch's Twin Peaks finally has a premiere date—Sunday, May 21. The 18-episode limited series will debut that evening with a two-hour premiere, Showtime Networks [...]
Why WSJ’s Sponsored Content Features the Economics of Sex and Drugs
Brand Marketing
Want to know the cost of a royal wedding feast in 15th century Italy or a sex slave in ancient Rome? To promote The Girlfriend Experience, a new Starz show [...]
Showtime Experiments With a Binge-Viewing Model for Its New Andrew Dice Clay Comedy
In January, Showtime CEO David Nevins predicted 2016 would be "the year of customized viewing." Now, his network is helping show how.
Crime Documentaries Like ‘Making a Murderer’ Are Picking Up Where Newspapers Left Off
Performance Marketing
Netflix CEO Reed Hastings recently bragged in a letter to shareholders about two things: his booming business, which hit 75 million subscribers in 2015, and his very hot content.
Vocativ Explores the Deep Web in Its New Showtime Docuseries Dark Net
Imagine that Black Mirror was a documentary. That's the idea behind Showtime's new series, Dark Net, which debuts tonight. The eight-part docuseries is being produced by Vocativ, a media and [...]
Step Aside, Cord Cutters and Cord-Nevers. Showtime Is Targeting ‘Cord Cobblers’
We've heard about cord cutters, cord shavers and cord-nevers. Now, Showtime has a new term to add to the growing vernacular: cord cobblers.