NBCUniversal Names Dan Lovinger as the New Sports Ad Sales Chief
The NBC Sports Group has filled its ad sales chief role with Dan Lovinger after Seth Winter stepped down last month.
Winter Olympics Update: NBC Is In the Pink
While the conjunctivitis-plagued Bob Costas may not look back fondly on the 2014 Winter Olympics, Sochi’s stellar ratings performance has left NBC’s ad sales team in the pink.
Broadcast Spend Drops 18 Percent to $4.18 Billion in Q3
The sugar rush of last year’s Summer Olympics and political spend has given way to the inevitable crash, as third-quarter advertising expenditures were down significantly from Q3 2012.
In the Wake of a Reorg, NBCU Lays Off Ad Sales Staff
Just three weeks after reorganizing its ad sales staff under five direct reports to Linda Yaccarino, NBCUniversal has begun laying off staffers. At the time of the original announcement, NBCU [...]
NBC’s $1 Billion Olympics Sellout
With exactly one month to go before the Opening Ceremonies of the London 2012 Summer Olympic Games, NBC is on track to book nearly $1 billion in ad sales revenue [...]
Auto Dollars Drive NBC Super Bowl Sellout
Like the return of perennial AFC powers the Pittsburgh Steelers and the New England Patriots to the NFL postseason, there’s nothing inherently surprising about NBC selling out its available Super [...]