Ad Prices at Facebook More Than Doubled Last Quarter
Performance Marketing
Facebook News Feed is getting more expensive. The price of an ad on the social network more than doubled last quarter, Facebook said today after delivering second-quarter results that impressed [...]
IPG’s Net Income More Than Tripled in the First Half
Brand Marketing
Interpublic Group's net income more than tripled in the first half of the year, thanks to solid revenue and earnings growth in the second quarter. Second-quarter net income grew 24 percent to $99.4 million, [...]
Yahoo’s Marissa Mayer Is Disappointed In Ad Revenue
Performance Marketing
CEO Marissa Mayer is not happy with ad revenue at Yahoo, as the display advertising business shrank last quarter. But there was also good news: the company is hanging on [...]
Net Income Declines at IPG
Brand Marketing
Profits at Interpublic Group declined in the both the second quarter and first half of 2013, despite revenue growth. The company blamed costs associated with new-business efforts and softness in [...]
Net Income Grows Modestly at Omnicom
Brand Marketing
Omnicom Group achieved modest profits in the second quarter and first half of this year amid low single-digit revenue growth. For the quarter, net income and revenue grew 2 percent [...]
IPG’s Revenue, Net Income Declines in Q2
Brand Marketing
Net income and revenue declined for Interpublic Group in the second quarter, with the revenue outcome falling short of the expectations of industry analysts.