If anyone needs a fresh start, it's Olympic swim bro Ryan Lochte. PowerBar is giving him that, in a new tongue-in-cheek campaign from BSSP that encourages all of us to get healthier in 2017.
Embattled Olympic swimmer Ryan Lochte is continuing his apology tour by appearing in a truly weird and perhaps intentionally bad ad for Pine Bros. Softish Throat Drops.
ABC had expected that Ryan Lochte's debut last night on Dancing With the Stars would drum up a lot of media attention, but not like this.
Speedo and Ralph Lauren have ended relationships with U.S. Olympian Ryan Lochte, a decision that comes after the swimmer was accused of fabricating his tale of being robbed in Rio de Janeiro.
Thursday's buzziest moments from the Summer Olympics were a strange mix of triumph, cuteness and controversy.
Team USA reached 100 medals at the Summer Olympics in Rio on Thursday, keeping the nation atop the medal count. Here's what marketers need to know about the last 24 hours of the Olympics:
NBC’s coverage of the 2012 London Olympics continues to deliver huge ratings, topping the Beijing numbers for the fourth night in a row.
Despite all the agita over NBC’s coverage of the 2012 London Olympic Games, fans continue to tune in to the prime-time broadcasts in record numbers.