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Does This Farmers Insurance Ad Get Its Physics All Wrong?

Creativity

In case you're laboring under the delusion that advertising is rocket science, a pair of physics teachers want to set you straight. The eggheads—Dale Basler and Rhett Allain, writing in [...]


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Vampire Weekend scores with holiday spots

Creativity

Vampire Weekend are certainly padding their bank account this holiday season. This new Honda Civic ad from ad agency RPA uses the same song, "Holiday," as that Tommy Hilfiger spot [...]

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Judas Priest lends a song to Honda minivan

Creativity

Honda has come a long way since Mike Love’s appreciation for its “groovy little motorbike,” because now, the Honda Odyssey is using a song (“The Hellion”) by heavy-metal legends Judas [...]

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Honda, RPA go 3-D crazy for CR-Z campaign

Creativity

Honda produced a 3-D extravaganza on Thursday for the launch of the new CR-Z hybrid coupe, hosting a day-long "3-D Playground" in Time Square that included the debut of a [...]

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Honda Fit: room for you and all your bats!

Creativity

RPA has a fun new series of ads out to promote the eco-friendly Honda vehicle called the Batcave. Or maybe it's called the Blowfish. Wait, strike that, it's the Honda [...]