Digital Industry Cheers as Yahoo Names Google Exec Marissa Mayer CEO
Performance Marketing
Usually Yahoo surprises aren’t exactly a good thing, particularly when CEO-related. Regardless how the company’s latest stunner bears out in the long run, Yahoo shocked the industry on Monday (July [...]
Yahoo Taps Michael Barrett as EVP, Chief Revenue Officer
Performance Marketing
Yahoo has named Michael Barrett its new evp and chief revenue officer. When Barrett officially rejoins Yahoo early next month—he had a stint as Yahoo’s svp of e-commerce in 1999—he [...]
Fast Chat: Rich Riley
Performance Marketing
Rich Riley recently stepped up to the post of Yahoo’s evp of Americas amid a larger company reorganization that placed the region’s media and advertising business under one umbrella.
Ross Levinsohn May Be Just the CEO Madison Ave.’s Been Waiting For
Performance Marketing
Score one for Team Media at Yahoo, which finally seems to have won the ad world's blessing with the interim appointment of Ross Levinsohn as CEO.
Levinsohn to Replace Thompson as Yahoo CEO
Performance Marketing
For most people, a resume helps land them a job. For Scott Thompson, it's what seems to have cost him his as CEO of Yahoo. The Sunnyvale, Calif.-based company said [...]