Robin Koval

Legacy Launches New Anti-Smoking Ads Targeted to Teens

Viewers who tuned into the VMAs saw an ambitious new anti-smoking ad campaign launched by the American Legacy Foundation. The “Finish It” commercial is part of the Legacy’s ongoing “Truth” campaign, which started in 2000 and is credited with stopping 450,000 teens from lighting up.

CEO Koval Exits Publicis Kaplan Thaler

Robin Koval, the chief executive of Publicis Kaplan Thaler, is leaving 16 months after the merger between Publicis’s New York agency and corporate sibling The Kaplan Thaler Group.