Ad of the Day: Artfully Chilling PSA Shows How Kids Learn Your Bad Driving Habits
Brand Marketing
The notion that kids grow up to emulate their parents' driving habits fuels "Strings," an unusual spot created by Clemenger BBDO Melbourne for Australia's Transport Accident Commission.
Volkswagen Freaks Out a Whole Movie Theater With Devious ‘Don’t Text and Drive’ PSA
Creativity
We've seen lots of "Don't text and drive" ads lately. With this one from Ogilvy Beijing, Volkswagen drove the message home to a captive movie-theater audience in a way they'll [...]
This Latest Brutal Safe-Driving PSA Barely Gives You Room to Breathe
Creativity
Here's a quick way to sober up after a holiday weekend: Watch this intense, claustrophobic safe-driving PSA from the U.K., aimed at young male drivers who appear to be a [...]
Don’t Drink and Drive. In This Powerful Ad, It Really Does Sound Like a Broken Record
Creativity
This is what it sounds like when you drink too much, then get behind the wheel. Surprise: It does not have a happy ending. A new PSA by ad agency [...]
Join a Conversation Headed for Catastrophe in Honda’s Anti-Texting Ad
Creativity
On the heels of the National Highway Traffic Safety Administration's sobering scenario announcing National Distracted Driving Awareness Month, Honda and agency RPA bring us the latest campaign in the effort to curb [...]
Ad of the Day: Speeding Drivers Are Invited to Their Own Funerals in Surreal Prank PSA
Brand Marketing
Unless you're Phil Shifley, you probably haven't been to your own funeral. But some Belgians have, as you can see below in a bizarre stunt PSA for a safe-driving awareness [...]