Lori Senecal has become global CEO of Crispin Porter + Bogusky, a new role at the MDC Partners' agency.
To handle a key market for its new global Infiniti business, MDC Partners' Crispin Porter + Bogusky has turned to a rival, albeit one from the same holding company.
In an effort to expand its global footprint, Crispin Porter + Bogusky has acquired London-based The House Worldwide, a global communications network that was founded by former Publicis Worldwide COO Richard Pinder.
Levi Strauss & Co. is back with FCB. The jeans marketer, which previously created some of its most memorable work with Foote, Cone & Belding in San Francisco, has shifted its business to Interpublic’s Draftfcb and independent The House Worldwide.
The House Worldwide, the new partnership network founded and led by former Publicis Worldwide COO Richard Pinder, has been appointed to help develop Laurent-Perrier’s U.K. sales and marketing strategy.
Former top Publicis exec Richard Pinder has spent his career at big networks like Grey, Ogilvy, and Leo Burnett before he became worldwide chief operating officer at Publicis Groupe's flagship agency.