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Sears Had Everything: How Retail Success Became Failure

Performance Marketing

By Chuck McLeester

From 1969 to 1972, the retail success story Sears used the catchy jingle, “Sears Has Everything!” Not anymore. It’s ironic that Sears, the mail order giant of the 19th century [...]

Performance Marketing

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Performance Marketing

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Performance Marketing

72% of Consumers Expect Brands to Have Mobile-Friendly Sites

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Performance Marketing

The Yin and Yang of Dealing with Good and Lousy Customers

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