Grey’s Anatomy
Brand Marketing
What should the E*Trade talking baby do next? Give financial advice to celebrities? Make pithy points about trading while reading articles in the Los Angeles Times?
Get Real
Brand Marketing
For years, few brands were associated with golf more than Buick—and no player was associated with golf more than Tiger Woods. The automaker reportedly paid Woods north of $50 million [...]
Casual-Dining Accounts in Play
Brand Marketing
Could a rotten economy actually be good for casual-dining restaurants?