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The Voice Soars With Unilever Sponsorship

Convergent TV

CeeLo Green may be flaking on The Voice, but a new sponsorship deal ensures that fans of NBC’s musical competition series won’t be left scratching their heads.


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Hearst’s Swartz Eyes B2B Media, Entertainment, for Growth

Performance Marketing

Hearst Corp. had record revenue and profits in 2013, when it marked the fourth year in a row of growth on both fronts since the 2008 recession, Steven Swartz said [...]

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A&E Ducks Further Controversy, Reinstates Phil Robertson

Convergent TV

Call it a Christmas miracle, or simply an attempt to limit the collateral damage that comes with a culture war, but the 10-day feud between A&E and Duck Dynasty star [...]

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Phil Robertson Flap Stings A&E

Convergent TV

While Duck Dynasty isn’t expected to return to A&E until mid-January, the flap over the network’s suspension of Phil Robertson already seems to have taken a bite out of its [...]

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Fox TV Boss Kevin Reilly Says a Good Tale Still Matters

Convergent TV

TV has always been a dog-eat-dog game. These days, there are so many dogs in the mix, someone better alert the ASPCA. So why, in the midst of massive digital [...]

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