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Perspective: Dude, Where’s My Car?

Brand Marketing

A pop quiz: What do recent ads for Ralph Lauren, John John Denim, Smartwater, Givenchy’s Play Sport cologne and Tommy Bahama all have in common? Sure, they all employ a [...]

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Perspective: I Gotta Wear Shades

Brand Marketing

The day that someone writes the definitive manual on how to be cool, there’ll have to be a chapter devoted to sunglasses. And while every brand from Ralph Lauren to [...]

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Is Ralph Lauren now Photoshopping dogs?

Creativity

Ralph Lauren, long criticized for Photoshopping humans, is now under fire for allegedly Photoshopping non-humans. At issue is the Camp Polo ad above, which features a Labrador with an unusual-looking [...]