CBS Upfront: Sales Pitch or Victory Lap?
CBS on Wednesday kicked off its 2012-13 upfront presentation with what amounted to a victory lap, as executives went to novel (and sometimes gonzo) efforts to celebrate the network’s ratings [...]
CBS on Wednesday kicked off its 2012-13 upfront presentation with what amounted to a victory lap, as executives went to novel (and sometimes gonzo) efforts to celebrate the network’s ratings [...]