Publicis & Omnicom: The Four Big Questions to Ask [Video]
Brand Marketing
Senior editor for agencies Andrew McMains has been closely following the unprecedented merger of Publicis and Omnicom and outlines what he considers to be the four biggest issues to be [...]
Trading Volume Surges In Omnicom, Publicis, IPG [Updated]
Brand Marketing
Industry stocks traded on heavy volume today following the announcement of Publicis Groupe's merger with Omnicom. Publicis, Omnicom and Interpublic all rose to new 52-week highs before receding later in [...]
Leaders Unveil Publicis Omnicom Group [Updated]
Brand Marketing
In a seismic change that will reshape the advertising world, Publicis and Omnicom confirmed plans to merge into a global marketing communications leader with almost $23 billion in revenue and [...]