This Ad’s Love Story Between a Mermaid and a Sailor Ends With Quite a Lovely Twist
Creativity
Remember those sailor stories about mermaids who drag drowning men to their doom? In this creepy—yet charming!—little piece of work, the National Maritime Rescue Organization tells just that tale ... [...]
Top 10 Commercials of the Week
Brand Marketing
This week, we discovered that, yes, ordering Internet service can be easier than body-waxing Sasquatch, some people will eat candy that comes from another person's sweaty armpit, and how scary [...]
Top 10 Commercials of the Week: Sept. 14-21
Brand Marketing
Coke Zero Chases James Bond Tie-In, Humming All the Way
Creativity
Publicis Conseil in Paris put together this Coke Zero spot promoting the brand's involvement with the upcoming James Bond movie Skyfall, which I mistook for an airline shopping experience when [...]
The Spot: Cinema Sorta Vérité
Brand Marketing
GENESIS: In France, customers of telecom Orange can buy one movie ticket and get one free every Tuesday—perfect if you want to bring a friend along. The brief for advertising [...]