Two brands found themselves in hot water recently after their products were linked to cancer, and their reactions offer lessons in crisis response management.
Public relations firm MWW has gotten quite a bit of attention for choosing an unlikely name as its newest expert adviser: former Congressman Anthony Weiner.
In covering the PR industry since 2007, Adweek's PRNewser blog has run the gamut from corporate disasters and social media trends to agency rebranding projects, staffing changes and best practices […]
According to TripAdvisor, the Henry Doorly Zoo & Aquarium in Omaha, Nebraska, is the best zoo in the United States.
For a few hours on Tuesday, social media users were puzzled over whether Amazon Dash was an actual, Internet-of-Things invention or an early April Fools' Day joke.
A diverse collection of industry blogs previously owned by Mediabistro today has been integrated into Adweek.com as the new Adweek Blog Network.
Eric Mower + Associates is coming to the Big Apple. The Syracuse, N.Y.-based agency is merging with public relations specialist Middleton & Gendron in New York, giving Eric Mower a presence in advertising's largest market.
One of the world’s largest public relations companies has become embroiled in a controversy surrounding its representation of a Tunisian Islamist political party and is downplaying a report that it refused to work with Israel.
As coaches and players ramp up to compete in the 2014 football season, brands are doing the same. Advertising partners of the National Football League are busy finalizing their PR strategies to score more sales.