Where's an ad blocker when you really need one? That's what 100 influencers invited to a private screening of Spectre, at the Cinebarre Theater in Louisville, Colorado, were thinking last month. Their enjoyment of the latest James Bond epic was interrupted not once, not twice, but 003 times as the action built to an explosive climax.
Chevrolet is back at scaring everyday folks, this time threatening to destroy the one thing most Americans can't function without—their smartphones.
JetBlue set up an all-digital-looking window display on Sixth Avenue in New York one weekend in mid-May, surprising a couple thousand people who happened to walk by. There was a huge, fully functional touchscreen that incorporated what looked like a state-of-the-art avatar of an airline stewardess giving instructions to people when they approached.
April Fools' Day is known as a day to pull pranks on your nearest and dearest. However, Chevrolet and online comedy network Jash believe that not every trick has to be mean-spirited.
Welp, it's basically Christmas now, but we've got one more Halloween ad to share with you. Yeah, it's November now, but this gem is still as fresh as that stash of Twix bars you stole from your child.
Volvo Trucks, the surprising brand behind YouTube's most watched ad of all time, is back with a new video. And this time, instead of Jean-Claude Van Damme, it's an unsuspecting valet who's put in an uncomfortable position.
Roderick Russell was a bit shocked by just how personalized the ads on his Facebook page were becoming. In the right-hand rail he started seeing messages for cures to a unique malady of his—he's a professional sword swallower but has trouble swallowing his vitamin pills without gagging.
Few trends have dominated online marketing in recent years on the level of prankvertising and other real-world marketing stunts.
2012 called, and it wants its prankvertising back. Danish real-estate site Lejebolig.dk and production company Mayday Films staged a hidden-camera apartment haunting that was designed to warn the public to use common sense and avoid rental rip-offs.
Recent years have seen a slew of hidden-camera prank ads, and many of them are of dubious authenticity.