Why That Scary Omaha Zoo Video Is a Gorilla-Sized PR Nightmare
Performance Marketing
According to TripAdvisor, the Henry Doorly Zoo & Aquarium in Omaha, Nebraska, is the best zoo in the United States.
It’s Game Over for One Insanely Abrasive Video-Game PR Guy
Creativity
Anytime a PR guy finds himself emailing "Please make it stop" to one of the most influential people on the Internet, you can bet that a career-ending social-media meltdown is [...]
Oops. PR Exec Calls Blogger a ‘F*cking Bitch’ in an Email
Creativity
This week's social-media PR disaster comes courtesy of BrandLink Communications, where a vice president referred to a high-profile blogger as a "fucking bitch" in an email that was accidentally sent [...]
Ikea Debuts Mänland, a Daycare for Men While Women Shop
Creativity
Men hate to shop. It's a truism that Bud Light ads have hammered into us for decades. Ikea has absorbed it, too, and come up with a novel solution in [...]
PR guy writes a truly amazing press release
Creativity
Click here for a more readable version. Amazing!
Fighting tooth and nail for a flack internship
Creativity
I don't envy new grads trying to break into marketing and advertising. The intense competition for entry-level jobs is apparently forcing our next generation of leaders to humiliate themselves for [...]