There's a common thread that runs through Ron Popeil, Billy Mays, a motor-mouthed gal with a mortifying case of adult acne and a handsome prince whose sidekick is a pooping unicorn.
The holidays are a big time for feasting, and hence, a major selling season for bathroom-centric products. But it might be better not to dwell too much on how one leads to the other. Instead, enjoy the pissing match that's broken out in the poop wars between odor-eliminating toilet-spray veteran Poo-Pourri and upstart Squatty Potty. Poo-Pourri just unveiled a new ad with its fan favorite character, the stylish and punny Bethany, metaphorically strolling through history to show us we're all still cavemen when it comes to basic bodily functions.
Poo-Pourri has created an online film division called Number 2 Productions, which will be led by Suzy Batiz, founder, executive producer and CEO. The new division's main goal is to follow in the footsteps of companies like Red Bull and Dollar Shave Club—companies that have turned their brands into digital-content-creating machines.
Poo-Pourri brings the big guns in its holiday campaign this year, having just dropped a perfectly cringeworthy music video—from "Uptown Funk" video director Cameron Duddy—about doing your business away from home without causing a stink.
Poo-Pourri's marketing team would like you to know its odor-trapping spray isn't just for poo. You can use it to save water, too, by not flushing your pee. To make its case, the company is out with an ad featuring a foul-mouthed octogenarian who spouts a steaming stream of double entendres about urinating.
While you were loving and hating the Super Bowl TV commercials on Sunday, there was a whole other game going on—the radio ads on Westwood One. And now, AdFreak has an exclusive look (or rather, listen) at the winner of the second annual Westwood One Super Bowl Sound Awards, honoring the best radio spots of the game.
When you think of Santa Claus dropping loads all over the world, you envision bags full of gifts. But it seems jolly St. Nick leaves less happy presents in people's homes too, at least according to this gleefully scatalogical Christmas ad from Poo-Pourri. The before-you-go toilet spray—makers of the 2013 viral hit "Girls Don't Poop," which has 30 million YouTube views—is back with quite the seasonal surprise. Yes, the three-minute video below confirms without a doubt that, as its title suggests, "Even Santa Poops."
Ladies, are you looking for "the perfect solution to his stinking pollution"? If so, we've got some good news: Poo-Pourri is back with another spritz of its sweet-smelling viral advertising.
Poo-Pourri's month-old video has already garnered 13 million YouTube videos, seemingly due to the fact that it doesn't shy away from the crappy nature of its product line.