Ad of the Day: Friends Rampage Through Games in PlayStation’s Salute to Friendly Competition
Brand Marketing
The great thing about video games is you can do all kinds of cool, crazy, dangerous and impossible things without actually having to do them.
Stick Your Fingers in These Holes If You Dare, Says Weird Outdoor Ad for PlayStation
Creativity
The trend toward branded out-of-home machines that actively hate humans might have reached its apex with this stunt by PlayStation, which shocked commuters in Antwerp's Central Station by, uh, literally [...]
The 10 Best Brand Channels on YouTube
Brand Marketing
YouTube has anointed GoPro the No. 1 brand on the site with its inaugural monthly leaderboard. Google quietly released the top 10 YouTube brands this week, looking at the highest [...]
Samsung Steals the Show With Demo of New Galaxy S5
Brand Marketing
Samsung's new Galaxy S5 smartphone is off and running, with a basic demo spot showcasing the phone's features easily the most-viewed brand video on YouTube this week.
Meet 12 of the Biggest Young Stars on YouTube
In a way, it all started with Fred Figglehorn, a chipmunk-voiced, fictional 6-year-old with a dysfunctional family, manic energy and anger issues who proved to be catnip to young viewers [...]
Pepsi MAX Brings You 2 of This Week’s YouTube Brand Hits
Brand Marketing
The brand performing best on the VideoWatch/VidIQ YouTube brand chart this week is Pepsi MAX, which took the top two spots with extreme acts of driving and running.