Playstation

A King Escapes Drudgery of His Throne Thanks to PlayStation in New Epic From BBH

My kingdom for a console! A bored medieval monarch abdicates his throne—well, he vanishes, at any rate—to find fantastical fulfillment in the larger-than-life world of Sony PlayStation 4 in this rollicking two-minute brand film from BBH New York.

Meet the 12 Most Successful Media Agency Execs in Southern California

Some things in Los Angeles always remain: palm trees, the Santa Ana winds, convertibles, In-N-Out Burger. But the country’s second-largest media market has also witnessed its share of change, much […]

Ad of the Day: PlayStation Vue Helps You Escape From the Evil Clutches of Big Cable

Forget about the Thought Police … here comes the cable company! Big Cable is portrayed as a dystopian, soul-sucking force (not a big stretch there) in "Escape," the first TV spot for Sony's PlayStation Vue from Venables Bell & Partners.

Carat USA Lands a Lot More Business With The J.M. Smucker Co.

Carat USA has increased its assignment with The J.M. Smucker Co. following a review, the Dentsu Aegis-owned agency said today.

Ad of the Day: PlayStation Awakens Your Inner Child in Epic Trailer for Star Wars Game

There's already plenty of nostalgia around the upcoming Star Wars movie, and PlayStation only adds to that vibe with this holiday spot from BBH New York for a game called Star Wars Battlefront, launching Nov. 17 on the PS4.

Ad of the Day: Gaming Spot Makes Horrifying Use of Robert Frost’s ‘The Road Not Taken’

Robert Frost has been frightening lit majors for years. For the rest of us, however, the American poet's thoughtful 1916 masterpiece "The Road Not Taken," with its quiet lines about paths diverging in a yellow wood, hasn't been the stuff of nightmares. Until now.

Ad of the Day: Sony PlayStation Vue Is the Stuff of Mind-Blowing Sci-Fi Fantasy

Wouldn't you?" is the salient question posed in Johannes Leonardo's first ad campaign for Sony's PlayStation Vue since the streaming TV service was announced in March (the agency was awarded the job last fall).

Ad of the Day: New York City Ballet Shows PlayStation Gamers a Proper Victory Dance

It's been a breakthrough year for ballet in advertising.

Ad of the Day: Friends Rampage Through Games in PlayStation’s Salute to Friendly Competition

The great thing about video games is you can do all kinds of cool, crazy, dangerous and impossible things without actually having to do them.

How an Oil Painting Two Centuries Old Inspired PlayStation’s Latest Salute to Gamers

IDEA: There would seem to be a large cultural gap between 19th century art and 21st century entertainment. But BBH didn't see it that way.