Earlier this year, in her well-received Super Bowl ad for Nationwide, Mindy Kaling thought she might be invisible. Hardly. As one of Hollywood's major creative forces, she's never been more prolific.
Disney's Frozen is coming to messaging apps in sticker form. The animated blockbuster has been merchandised, advertised, digitized—and now there's a licensing deal to bring the characters to apps like BlackBerry Messenger and Kik.
Disney has acquired Maker Studios, the digital video network that distributes such strange hits as PewDiePie and Shay Carl (the work of co-founder Shay Carl Butler), as well as a series of fashion-related shows for women, and even syndicates old-school cartoons for kids under its Cartoonium imprint.
Those who stayed up to the (figuratively) bitter end of Sunday's Academy Awards telecast were treated to one of the strongest ads of the night—this one-minute spot from Google celebrating storytelling. The spot was all about young filmmakers learning the craft, but it was narrated by a master of the form—Pixar's Andrew Stanton, who knows a little something about stories, having written all three Toy Story movies, as well as Monsters Inc., Finding Nemo, WALL-E and John Carter. Yep. That was me on the Google ad. #TEDTalks — andrew stanton (@andrewstanton) March 3, 2014 The voiceover came directly from bits and pieces of Stanton's 2012 TED talk (the more inspirational parts, that is, not the parts about people having sex with livestock). The version of the spot on the Oscars broadcast actually had brief footage of Stanton accepting one of his Oscars. The online version omits that part. Stanton tweeted about his cameo in the ad. And yes, he retweeted the Ellen selfie.
Disneyland could be the next Silicon Valley with its new program to jumpstart tech companies. Disney is getting into the accelerator business, sprinkling investments like pixie dust on a select group of startups. The company announced its Disney accelerator program today in Los Angeles. Techstars, a prominent force in early-stage investing, is a partner in the Disney program.
This is delightful: a campaign by Pixar for its upcoming film Monsters University that spoofs those wonderfully cheesy college-recruitment ads that air during NCAA sporting events.
This "Sale-A-Bration" spot for Cars 'N Deals of Emeryville is supposedly not an ad for a used-car dealer but a brilliant viral promo for Disney-Pixar's upcoming Cars 2, featuring various […]
If you're an action figure who suffers sadistic abuse from kids, Aflac can keep you from ending up on the Island of Misfit Toys. The new animated spot below, a […]
Pixar has made the jarringly accurate fake commercial below, purportedly from 1983, for Lots-o'-Huggin' Bear, one of the toys that appears in the upcoming Toy Story 3. The attention to […]