Pinterest MarTech Developer Alpha

Pinterest Reveals the Marketing Partners That Will Get First Dibs on Its Ads

Pinterest today announced eight ad-tech partners that can help brands and agencies buy Promoted Pins on the site.

Pinterest Hires the Man Behind Axe Marketing at Unilever

Pinterest has a new advocate, David Rubin, who was a vp at Unilever in charge of marketing hair care products. At Pinterest, he's the new head of brand, working with users and businesses to encourage more activity on the platform. Rubin is known for developing digital and social campaigns for brands like Axe at Unilever, where he had worked since 1999.

Pinterest Marketers Are About to Get the Data They Want

Pinterest is opening its business platform to a handful of marketing tech players, letting them access data that should help their brand clients better understand what content efforts are performing best.