This Agency Creative Director Compiles the World’s Weirdest Pinterest Boards
Creativity
There are two persistent clichés about Pinterest—that its users are mostly women, and that it's a less fruitful social platform for creativity than networks like Twitter and Facebook. "I definitely [...]
Pinterest Opens Up to Brands With New Ways to Plan Posts and Buy Ads
Performance Marketing
Pinterest is making advertising more accessible with new software for ad-tech companies and their brands. Today, the social bulletin-board site revealed that it built its first ads API for tech [...]
Pinterest Hires the Man Behind Axe Marketing at Unilever
Performance Marketing
Pinterest has a new advocate, David Rubin, who was a vp at Unilever in charge of marketing hair care products. At Pinterest, he's the new head of brand, working with [...]
Pinterest and Its Agency Friends Create Special Pin Boards for Cannes
Performance Marketing
Pinterest is showing off its creative capabilities at Cannes. The new ad darling, fresh off launching Promoted Pins, is collaborating with media and agency partners at the international festival.
Pinterest Adds Do-It-Yourself Advertising to Promoted Pins
Performance Marketing
Pinterest is adding do-it-yourself advertising to its Promoted Pins program that's still in its very early days as brands buy ads on the site using the new self-serve tools.
How 4 Brands Embraced Tumblr’s New Mobile Design
Performance Marketing
Brands are popping out new looks on Tumblr’s mobile app. Today, Tumblr revealed its new Appearance feature, which lets users and brands customize their pages. American Express, Lipton, Axe and [...]