Reynolds Made a Clever Instagram Cookbook That Feels Like an ‘Endless Table’
Performance Marketing
Foodies are already some of Instagram's heavy hitters, so Reynolds turned its account into a giant dinner table by stitching together glossy, overhead pictures that take ad
How One Man Hopes to Restore the Legacy of Kodak
Brand Marketing
Steven Overman has been passed a torch that is very bright but awfully heavy. On Oct. 1, he was named CMO of Kodak. Remember Kodak? With the first handheld camera [...]
Instagram Users Are Obsessed With Recreating Its Logo, and the Results Are Quite Wonderful
Creativity
You don't hear a lot of users gushing about their social networks these days, but Instagram seems to be a noticeable exception—as illustrated by the recent trend of photographers creating [...]
Striking Portraits of People Lying in Their Own Trash Show How We Get in Bed With Brands
Creativity
Photographer Gregg Segal is fascinated by the trash we make. In his artist statement about this ongoing project, he explains, "'Seven Days of Garbage' is a series of portraits of [...]
Mom Gets Burned by Facebook for This Remake of Coppertone’s Classic Ad
Creativity
Facebook takes its no-nudity policy very seriously—so seriously that one mom found herself banned from the network for 24 hours after posting what she thought was an innocent remake of [...]