Joaquin Phoenix Is Drowning in PETA’s Striking New Ad
Creativity
PETA claims that ABC declined to accept this Joaquin Phoenix ad for the upcoming Oscars telecast, deeming it too "political and controversial." It shows the Best Actor nominee "drowning," accompanied [...]
PETA’s Dog-Turkey Protests Thanksgiving Slaughter
Creativity
You know Thanksgiving is almost here when PETA creates an ad designed to kill the holiday buzz (and spare the main course). Cue the hybrid turkey-dog (durkey? toggie?) depicted on [...]
PETA Shakes a Leg at Florida Shark-Attack Victim
Creativity
If you're like me and you grind your teeth whenever PETA objectifies some random celebrity in the name of animal rights, be advised that they're even bigger assholes when they [...]
It’s Elisabetta Canalis’ Turn to Take Off Her Clothes for PETA
Creativity
Having run out of terrible movies to film and George Clooneys to date, Elisabetta Canalis is doing what so many starlets before her have done—take naked photos for PETA. It's [...]
PETA Embraces Nudity Hard-Core, Plans a Porn Site
Creativity
For most porn sites showing animals, the "ethical treatment" of our furry friends isn't a primary concern. Not so at PETA, which plans to launch PETA.xxx, featuring both erotic photography [...]
BBDO Uses Auto Correct to Keep Chimps Out of Ad Scripts
Creativity
Here's a novel way of preventing monkeys, apes, and chimpanzees from being exploited in commercials—booby-trap your creatives' computers so they can't write them into scripts. This is what BBDO New [...]