Today in Horrible Things that Defy Imagining, Ogilvy & Mather Bangkok teamed up with PETA to give leather shoppers the fright of their lives.
Feeling perhaps that their previous advertising efforts were too subtle, PETA's new "Last Longer" spot shows people having sex to highlight an upside to the vegan lifestyle: Avoiding various health risks that lead to erectile dysfunction.
“Free your mind! Free your nipples!” yelled one woman. “I’m here to watch tits,” announced a man nearby. This was Sunday. The occasion: New York’s Topless Parade, a procession of […]
BBH New York's most recent crop of interns had a big task ahead of them this summer: create something famous. They also had a relatively miniscule $1,000 budget to bring the idea to life.
Miley isn't the only member of the Cyrus family with a knack for exposing herself. In fact, younger sister Noah takes things one step further by posing as a dissected corpse for a PETA ad protesting classroom animal dissection.
It may end up being a drop in the ocean, but SeaWorld is countering the rising tide of bad publicity, plunging investor confidence and the loss of a key sponsor.
If anyone needed proof that catvertising has come into its own, it was the announcement earlier this summer that Grumpy Cat—the sour-faced feline who happens to have 6.3 million Facebook […]
Plucking Angora rabbits to use their fur in clothing is like waxing the hair off unwilling humans, says PETA's latest human-shaming ad.
Looking out at the holiday weekend, it's no wonder we're dreaming here at Adweek—as are some of the brands who served up our best commercials of the week.
At its worst, PETA can be preachy, hypocritical and gratingly annoying. But at its best, the animal welfare group is a savvy emotional storyteller that can make even the most voracious omnivore take a pause.