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This Newspaper Turned Its Front and Back Pages Into an Anti-Violence Protest Sign

Creativity

Have you ever heard what people say about Latinos? They're intense, passionate and "macho"—a quality that's often seen as protective. Obviously, these are stereotypes. Another side of the "Latin man" is that he [...]


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This Mysterious, Black Print Ad Can Only Be Read by Shining a Light Behind It

Creativity

SABMiller positions its Abraxas beer as an "equinoctial brew for the chosen few." It is made just twice a year, and is pitched as the beverage of choice for "restless [...]

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Happy Emails Have Cries for Help Hidden in the HTML in This Domestic Violence Campaign

Creativity

In Peru, four women in 10 between the ages of 15 and 49 years old suffer from domestic violence, and only 40 percent of those actively seek help. To remind [...]

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Brilliant YouTube Banner Ads in Peru Cover Subtitles to Promote English Lessons

Creativity

Learning a new language is never easy, and for many Peruvians, it's a lot easier to just read the Spanish subtitles on their favorite U.S. movie trailers. Armed with that [...]

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These Ads for Glass Bottles Are About as Hilarious as Ads for Glass Bottles Could Be

Creativity

A world without glass would be pretty soulless. That's the main takeaway from these new TV ads that Doremus and sister shop DDB produced for O-I, the world's largest manufacturer [...]

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Ad of the Day: The Year’s Sweetest Home Improvement Ad Will Brighten Your Day

Brand Marketing

The storytelling is exceptionally strong in "The Perfect Daughter," a Promart Homecenter spot by Fahrenheit DDB in Lima, Peru, that won a silver Lion in Film last week at Cannes.