Facetime: Magazine Parties, Television Premieres and More
Brand Marketing
The media world kicks off annual parties like the CFDA/Vogue Fashion Fund Awards and the Alibaba Global Shopping Event. Runner’s World celebrated its 50th anniversary while People magazine partnered with [...]
People Mag Now Allows Celebrities to Post Directly to Its Website
Performance Marketing
Time Inc.’s People magazine is giving celebrities unprecedented access to its website—permitting them to post their unfiltered tweets and other content—through a partnership with startup WhoSay.
Check Out All of the Winners in the Print Category From This Year’s Hot List
Performance Marketing
A-Listers Don’t Sell Celeb Magazines the Way They Used To
Performance Marketing
Movie stars are no longer a sure thing for magazines anymore.
Peter Bauer Leaves Time Inc.
Performance Marketing
Peter Bauer, one of Time Inc.’s longer-serving executives, is hanging it up after 26 years at the magazine publishing giant. Bauer spent most of his career at Time Inc., most [...]
People Adds CelebWatch News App to Subscription Plan
Performance Marketing
People magazine is trying to capitalize on readers' obsession with celebrity news and keep its title as Time Inc.'s cash cow with a new app that makes it easy to [...]