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PayPal Accepts Bitcoin for Games, Ringtones and Music Purchases

Performance Marketing

PayPal has dipped another toe into the uncertain waters of virtual currency by announcing that its customers can use Bitcoins to pay for digital music, games and ringtones.


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Neymar Teams Up With PayPal to Bring Clean Water to Brazilians

Performance Marketing

With all the attention on the World Cup, Brazilian soccer star Neymar da Silva Santos Júnior—such a powerhouse that he's known simply by his first name&mda

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PayPal’s David Marcus Will Lead Mobile Messaging at Facebook

Performance Marketing

PayPal president David Marcus has left to steer mobile messaging at Facebook.

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PayPal Wants to Make Your Governor’s Ball Experience Easier

Performance Marketing

Headed to Governor's Ball Music Festival in New York? PayPal wants you to leave your wallet at home.

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Wait, What? Holiday Gift Cards Brand Says Bitcoin Was More Popular Than Credit Cards on Black Friday

Performance Marketing

Bitcoin’s ups and downs in terms of marketplace prices have been well documented in recent weeks.

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Michael Kors’ Huge ‘Likes’ Tally Provides Flipside to Rocky Instagram Ads Debut

Performance Marketing

The debut of Instagram ads today seems like an emerging social media case study in the power of the consumer voice—in this case, it's a battle between Instagram's low-threshold Like [...]