How the Unlikely Alliance of Ovation’s ‘Versailles’ and Fiat Benefits Both Brands
Brand Marketing
There's a sexy, lavish new series coming to cable TV, set in the 17th century, that brings a distinctly modern style to the story of King Louis XIV and his [...]
Mendelsohn Affluent Survey: Small Networks, Big Spends
The Mendelsohn Affluent survey measures the lifestyles of folks making six figures and upwards, and this year's edition has some surprising information for television buyers: among the 13,000 wealthy Americans [...]
Ovation Bows First Original Series
Ovation's February distribution deal with AT&T U-Verse has started bearing fruit: with distribution now in the low 50 millions, the network has enough breathing room to start talking original programming.